BRAND&STRATEGY

Visual identity and strategic design for brands that value clarity and impact.

Scroll to explore

BrandIdentity.Direction.Design.
and
CodeSolutions.

I'mSimon—afreelancedesignerandcreativedirectorbasedinKathmandu,Nepal.Iworkattheintersectionofbrandingandengineering,craftingbrandsanddigitalproductsthatnotonlylookgreatbutarebuilttoperform.Fromvisualidentitytopixel-perfectinterfacesandfront-enddevelopment,Ibringideastolifeend-to-end.

→Services →Work With Me

(02)/Projects

SelectedWork

2025—2026

(02)/Projects

01 /2025 - 2026

Grafio

Co-Founder & Creative Director

Founded a decor brand focused on sustainable, design-forward room decors. Developed the brand identity, designed the e-commerce website, and executed marketing campaigns for launch.

Brand Design / Brand Strategy / Marketing / Ui/UX / Web Development

02 /2026

ThreadLabs

Created a brand identity and marketing strategy for an upcoming clothing brand, including logo design, visual assets, and campaign concepts.

Brand Design / Brand Strategy / Marketing

Services

Design,development,andstrategyfordigitalproducts.

Crafting cohesive visual identities including logo systems, typography, color palettes, and branded assets across digital and print.

[Logo Systems][Visual Identity][Typography][Color Systems][Brand Guidelines][Social Media Assets][Marketing Collateral]

Brand Identity

Brand

Defining the visual direction and aesthetic language of a brand through concept development and art direction.

[Concept Development][Moodboards][Visual Direction][Campaign Styling][Content Direction]

Creative Direction

Brand

Designing intuitive, brand-aligned digital interfaces and product experiences.

[Wireframes][User Flows][Design Systems][Prototyping][Interface Design]

UI/UX Design

Digital

Building responsive, high-performance websites that bring brand experiences to life.

[React][Next.js][TypeScript][Tailwind CSS][Animations]

Front-End Development